"Eventually, early capitalists in Europe invested in Johannes Gutenberg’s business venture—the one that combined technology quite like the movable type innovated by Choe Yun-ui with a screw-threaded spiral mechanism from a wine or olive press to ratchet up printing to commercial speeds."

where

"Choe came up with an alternative. Building on earlier Chinese attempts to create movable type, he adapted a method that had been used for minting bronze coins to cast 3-dimensional characters in metal. Then he arranged these pieces in a frame, coated them with ink, and used them to press sheets of paper. When he was done, he could reorganize the metal characters, eliminating the need to persistently chisel blocks."

When viewed through a pedant's lens, where do you set the line which says something is the first printing press?

As the article points out, Jikji ("Anthology of Great Buddhist Priests' Zen Teachings") was printed on metal movable type long before Gutenberg, and yes, using a method different than Gutenberg. How does the lack of a screw make it not a printing press?

(I tried looking for more details about how that press worked, but failed, with most people referring to the Wikipedia page, and the academic publications behind paywalls.)

But really, my comment is centered on "The printing press is often said to have been created by Gutenberg ... this is how the story is rendered in most books".

I, perhaps naively, though that most books mention that printing presses existed before Gutenberg, but Gutenberg greatly transformed it capabilities. Indeed, the author specially says that "The Lost Gutenberg" does not claim that Gutenberg created the printing press and mentions the earlier efforts, albeit in passing.

I really do not like the comment "The fantastical idea that Gutenberg alone invented the printing press ignores an entire continent and several centuries of relevant efforts and makes no effort to understand how or why technology might have spread". It sounds like a a diffusionist argument to say there must be a connection when we know many examples of multiple independent inventions - as I recall from a history podcast, Needham started his studies when he learned that grafting plants in China was done differently than he learned it in England.

Oh, and "the scholar Tsien Tsuen-Hsien wrote in Science and Civilization in China in 1985" is the author of the book from the Needham series I linked to.