In January 2025, Disney+ updated its Subscriber Agreement to include provisions allowing advertisements in content across all subscription tiers, including those...
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I’m all for consumer awareness but I’m begging everyone to stop freaking out over prosaic non-issues like this.
Yes I see that as an ad. Do you not? Does anyone not? And if I'm on the highest paying ad free plan, what are they promoting to me?
* Ads in YouTube feeds for other google products and services.
* Ads underneath videos for products from the channel owner.
* Sponsorships within videos from the channel owner.
* Advertising overlays (supported IN THE APP BY GOOGLE) for products and services from the channel owner.
* Email advertisements for Google products and services.
* Community post advertisements from channel owners which show up in the YouTube feed.
I contacted support to enquire and they state these are not considered advertising.
I’ve dismissed it every time. I don’t mind being shown that ad once. But it bothers me that they don’t care enough about my experience using their product to provide a “never show this again” option.
Or just use some metrics to know that if I dismiss it 50 times then maybe I’m not interested.
I have actually cancelled my subscription because of this.
I’ll always pay more to see fewer ads. My kids see far, far, far fewer ads than I and my peers did growing up watching linear TV in the 90s and I’m going to keep it that way. If Disney+ gets in the way of that I’ll stop paying them and stop using their service, easy as that.
Why would anyone give them the benefit of the doubt?
[0] https://lawcouncil.au/international-law/ils-insights/tangled...
In case folks aren't aware, Disney tried to avoid an allergy-related wrongful death lawsuit from a restaurant at Disney Springs (large publicly available outdoor mall that doesn't even require tickets) because a couple had a Disney+ streaming trial:
The new agreement allegedly introduces a third term “advertisements”.
> We’ve clarified that all Service Plans may include: (i) promotional content, (ii) sponsorships, and (iii) advertisements before/after playback of Content and in channels, live/as-live, special events, and any third-party services content.
I say allegedly because I haven’t received any communication from Disney yet but various reporting refers to email people in European markets have received.
https://www.yahoo.com/entertainment/tv/articles/disney-putti...
Ads embedded on the playing field? Sure. Billboards visible or sponsor logos on uniforms? I get it. Actual commercials? This is a solved issue for decades, there are "alternatives" as others have pointed out. This is a "Boiling frog" situation.
For instance, if you have Paramount+, you can watch sports broadcast by your local CBS station through it. That station is going to be running commercials, Paramount+ has no input on it. The most they can do is run ads over their ads.
I'm assuming there's something similar with Disney+. You can watch your local ABC broadcast or ESPN broadcast of a game, but you're just getting that broadcast as being currently aired.
But even for broadcasts wholly owned and controlled by a streaming platform, like Thursday Night Football on Prime, there are just times when it would be dead air. I don't entirely mind commercials in that instance. Nothing else is going on.
To be honest if I'm paying for no ads I'd be expect to have an option to blur that crap on inpaint it with AI.
Monitors and TVs should have this option.
If you pay to avoid ads, you are merely letting them know that you have disposable income to spend on this sort of stuff. You're doing their job for them by segmenting yourself into the upper echelons of the market.
At some point, some shareholder value maximizing CEO is going to show up and notice how much money he's leaving on the table by not advertising to all of those people full of disposable income.
The funny thing is the sooner you get off of some particular convenience treadmill the easier it is to stay off.
My local library has access to Kanopy, Libby, and Blackstone. And as a Canadian, I've got CBC gem as well.
The available library of films, documentaries, books, and so forth is enormous. All bereft of ads, and mostly bereft of slop.
And the difference from the current situation is?
Lately I've been helping my mom downsize. She's got boxes and boxes of household goods that she held on to because it belonged to her mother or grandmother or great aunt or whoever. Basically just, when the time came to clean out the old house, dump the kitchen cabinets into a box, put the box in the basement, and leave it there for 40 years.
And the thing that's struck me is how much of this stuff is cheaply made and barely holds together. Sure, there's the occasional well-built item that resembles the stuff I'm used to seeing in antique stores. But mostly I'm just getting a lesson in how much survivorship bias informs my perception of 20th century consumer products.
If anything the real trend is the shift to plastic, which can be more durable but is also more prone to complete instead of partial failure and generally isn't repairable. e.g. a tin measuring cup might dent easily, but can also be bent back into shape. A plastic one probably won't suffer anything more than a scratch when you drop it, but when it finally does crack that's the end of it.
Speaking of plastic, so many people nostalgically remember Tupperware as a quality product that's much nicer than what you can get nowadays. But the truth is it was a multi-level marketing scam and their products were often contaminated with heavy metals. It used to be a lot easier to prop up a brand image in the pre-Internet days, when consumers largely couldn't talk to each other en masse like we do nowadays.
And before the FDA existed, companies were perfectly willing to put formaldehyde in milk, mercury in candy, and arsenic in vegetables.
They care about what boosts investor confidence.
So even if implementing a policy lowers operative income, if the growth in stock value offsets this, aka. number-go-up == true, the policy is implemented.
In the 1990s, several CEOs, including Jack Welch, realized how exactly things work. Namely, most shares are held by retirement and pension plans who employ entire companies' worth of people to find a way to diversify and hedge, and the reporting period for their earnings is 90 days. You had major chunks of corporate capital held by people who couldn't really care less about anything other than the line going up, and any way to do so within three months was valid.
Once a company has achieved a certain market position, the long-term and non-financial aspects of holding shares (pride in the company, an interest in the market they competed in, etc.) are unimportant, and the customer's opinion stops mattering as much. You can assume that enough customers will stay around through sheer inertia no matter what you do, and that includes breaking up the company and selling it for scrap.
Since most shareholders aren't really attached to any one company's holdings, they plan for customers to leave when companies do anti-consumer things, and if a company is broken up, they just take the earnings per share on that break-up and plow it into something else that sounds like it'd be profitable.
You have to do business with people who are operating in a spot below that market position if you really want them to care about pleasing you as a customer.
The people making the movies and shows, writes, actors, production crew, all of those, probably do care, but in the management layers at Disney, Netflix, HBO, you name it, they don't seem care about the actual product. While the hell would you work at e.g. Disney, if you don't care about movies, cartoons and stories?
I'd stop paying them, but it always amazes me just how unbothered the average person is to watch 3 minutes of ads for 10 mins of content. Especially when it comes to platforms like YouTube.
Abolish copyright and I guarantee they will completely change their attitude.
One of the most interesting things about media consumerism is the extent to which people fail to realize that watching something else is always an option.
Lately, it has been right down our list. I think my daughter still watches it on occasion, but nothing of note that I want to watch. If we didn't get it for free with our bank account, I'd cancel it. And with adverts, I'd be cancelling in a heartbeat.
Juggling subscriptions has become really expensive lately - but the only one I value is Netflix, but even then I don't feel I get great value from it, we seem to watch far less TV or films this year.
Remember that Disney owns the ABC TV broadcast network.
With this move, the regular TV news that has been streaming from abcnews.com and local affiliates for years has finally become inaccessible from all my Windows 11 PCs. This is using clean Windows with Edge only, no 3rd party apps or ad blockers, not relying on anything but good old Windows & Edge to handle security & privacy as well as they can.
Pre-recorded clips still play but not live news any more from ABC News or local station websites.
The same old PCs that played abcnews just fine until recently, and still play everything else at all resolutions.
The live internet streams were regular TV news with regular TV ads as always on their regular websites. No broadcast sports or entertainment programs were included, on the web those time slots were replaced by things like public interest programs from ABC studios. Including the same number of ads as the scheduled in-house news programs.
This hurts the advertisers more than anybody, Disney has now abruptly cut off countless web users who have always been just fine with the traditional 24/7 ads on the ad-supported news, apparently so Disney+ fans can be made more comfortable with any ads being eased in to paid premium programming. Just because they are on the same internet, that's a lot of collateral damage.
If I was an advertiser I would be hitting the ceiling and demanding far lower ad fees from Disney than there was a couple weeks ago. Now that casual random internet viewers have been kicked off the news stream in countless numbers.
The amount of ads I see in life compared to the 90s is still drastically reduced.
Read the full thread on Hacker News →
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